Want to speak at Business of Apps NYC?

The most expensive CRM conversations happen at conferences where nobody talks about what actually broke.

Business of Apps NYC is pulling together 500+ senior leaders across growth, marketing, product, and CRM. Good room. Real titles. The kind of event where people compare notes on what's working — and quietly admit what isn't.

Here's what usually goes unsaid at those sessions: most of the CRM pain in that room is self-inflicted by platforms that looked great in a demo and fell apart in month three. The war stories are nearly identical. The workarounds are the same. The consultant invoices rhyme.

If you're the ops or marketing leader who's already been through one of those cycles — or two, or three — you know the conference hallway is where the real talk happens. Not the keynotes. The conversations where someone finally says "we had to rebuild the whole pipeline view because the native one was useless."

That candor is worth more than any product announcement. It's how you figure out whether your next move is a platform switch, a smarter configuration, or something built closer to how your team actually runs.

The gap between what gets demoed onstage and what gets used on Monday morning is where most CRM budgets quietly disappear.

#CRM #SalesOps #MarketingOps #AppMarketing #BusinessOfApps

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... , Business of Apps NYC will welcome over 500 senior leaders shaping the future of the app economy across growth, marketing, product, CRM,